ACNielsen
- Measure what people consume, and the people
- Understand how important ratings are
- All day, every day
- Strong sample design
- No two homes are alike
- All media
- If it’s measured; it has value
- Online video
- Understand buyers and sellers
- Strive for accuracy
- Able to accept change
- Always looking for next audience opportunity
- Always trying to recruit new people
- Is a worldwide headquarters in
- ACNielsen is a sister company to Nielsen//NetRatings
- Nielsen measures the shopping and media consumption of an estimated 10 million consumers worldwide.
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